June 18, 2015

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Article

Five Star Connect Rebrands as ProNexis

Press Release

June 18, 2015

Spanish Fork—Five Star Connect today announced it would commence all future business operations under the name ProNexis.

The ProNexis brand represents the organization’s focus to connect companies to customers highlighted by the tagline “connect with your market.” The ProNexis name developed from the word Nexus, meaning a form of connection. As part of the rebrand the company also released a new website at www.ProNexis.com.

“At ProNexis, our vision is to be the world’s leading business support solution, connecting companies to customers,” ProNexis CEO Scott Abbott said. “We are excited to enter a new era of business operations under the ProNexis name and look forward to providing value to business owners through our technology-based platform.”

ProNexis integrates solutions in lead generation, lead management, job quoting and job tracking to assist home service professionals in growing their business by dealing professionally and efficiently with customers. Through CORE, ProNexis’ SaaS, users can access estimating tools, business intelligence reports and customer interaction information.

“Contractors in the home services industry need solutions to address a shift in consumer behavior,” Abbott said. “40 percent of consumer interactions are through digital mediums, and lead generation and job quoting have experienced changes. ProNexis offers online marketing services to generate leads and provides job quoting and detailed reporting through our CORE customer relation system.”

Established in 2012 as Five Star Connect, ProNexis has grown to service some of America’s top home services brands. By integrating technology with automated efficiency, ProNexis strives to maximize revenue and create winning opportunities for small businesses.

“ProNexis’ goal is to help businesses from start to finish in the lead life cycle,” Abbott said. “From generating leads to converting leads to managing leads and extracting helpful data, ProNexis operates as a one-stop solution to boost business lead efficiency.”

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